William Hill Cheltenham offers 2020: generous deals to choose from

Last Updated 2 days ago | Commercial content | 18+

T&Cs apply : William Hill - Sports | Casino | Vegas | Live Casino | Casino Club | Commercial content | New Customers Only | 18+

William Hill has been around for well over 80 years now and in that time they have mastered the art of attracting new customers. As well as their welcome bonuses, William Hill Cheltenham offers are aplenty come festival time in March for both new and existing punters and here we look at what may be on offer during one of the greatest sporting events in the world. 

William Hill offers for Cheltenham 2020: extra places, money back, new customers, best odds

When the Festival comes back around, we will post all William Hill offers, special bets and promotion in this section. Meanwhile you can check the previous offers to get an idea of what you’ve missed. Please note that not all bonuses are available yet. Check bookmaker’s website for more info.

BookmakerCheltenham special promotionsClaim the offer
William Hill

William Hill

Bet £10 Get £30 free bets Claim the offer
William Hill

William Hill

best odds guaranteed | coming soon Visit website
William Hill

William Hill

money back | coming soon Visit website
William Hill

William Hill

best odds guaranteed | coming soon Visit website
William Hill

William Hill

other specials promos | coming soon Visit website

cheltenham sign up offers free bet   cheltenham odds    cheltenham streaming
William Hill

William Hill’s betting offers 2020: welcome bonus, free bets and more

William Hill ActivityBonus TypeWilliam Hill Betting offers
Horse RacingCheltenham offers to come Claim the offer
Sport BettingSign up welcome bonus Claim the offer
Sport BettingAll sport betting promotions Visit website

Why sign up for William Hill Cheltenham offers

william hill cheltenham offers

As one of the traditional kings of the high street in the UK, William Hill’s customer base has always been heavily horse racing and football focused and their market strengths reflect that. Hill’s new customers receive a decent bonus and their lines are fair and varied. Here are some examples:

  • Acca boosts
  • Bet boosts – choose the odds you want on racing
  • 2 Clear promo – bonus if your horse wins by 2 lengths or more
  • Enhanced odds on certain events
  • Welcome offer – free bets for new customers

What are the steps needed to claim a William Hill Cheltenham offer?

William Hill may introduce a number of specials for the festival including a Cheltenham registration offer, bet boosts and money back for finishing second and all will be revealed on the site as we reach March.

Hill’s often introduce a strong ‘non-runner no bet’ offer just for this meeting, i.e. if you back your horse before the festival kicks off and it doesn’t run you will receive your stake back as a refund.  Given that we want to bet early to get the best price, this is a solid Cheltenham betting offer.

In order to benefit from these promos, you will need to sign up. These are the main steps for this:

  • Go to William Hill’s website, then go to their promotions page
  • Select the promo that sounds best for you (all bonus rules will be available for you to read prior to claiming the offer)
  • Write down somewhere your promo codes, these may have to be entered manually
  • Click ‘join’ in the top right corner and enter all your relevant details
  • Add your promo code in the corresponding filed

If sports betting is more your thing and you aren’t too concerned about a Cheltenham sign up offer then the standard welcome bonus can be yours to use on football, tennis or anything else that takes your fancy.

William Hill sports welcome bonus

New customers at William Hill can expect a decent welcome bonus to use on all sports and it is hoped Cheltenham brings even more.

Naturally the offer is only open to newbies and kicks in when you place your first qualifying bet according to the terms.  Your bet credits are moved into your account automatically.  Taking this bonus does not preclude you from grabbing William Hill Cheltenham free bets or any other promo during the festival.

In all truth other firms offer more as a welcome bonus, especially in terms of the cash amount offered however receiving a deposit bonus is never too bad. See this example of sports and Cheltenham offer benchmarks here.

Significant terms and conditions

It goes without saying that William Hill Cheltenham offers and sign-up bonuses come with various terms and conditions and where this firm is concerned, there are a myriad of things to read!  Here are the main points for you though:

  • You must enter the correct bonus code, listed on the website
  • You must be aged 18 or over
  • New customers only
  • You cannot use “cash out” on your free bets
  • Free bets are non-refundable and cannot be removed from your account
  • Free bets must be used within 30 days of receipt

How to get the sports betting welcome bonus

William Hill Cheltenham free bets are the thing people want, however the welcome bonus is just as sought after by those opening an account for the first time.  Here are the steps you need to take to claim it, keeping in mind the above terms and conditions:

  • Go to the main page and click on ‘promotions’
  • The welcome bonus will be displayed along with William Hill Cheltenham promotions
  • Write down your bonus code, then click ‘join’
  • Enter your registration details (personal, contact, banking etc) and the bonus code in the correct box
  • Sign up will be complete and your bonus amount credited to you when you make a bet

Approaching the Cheltenham Festival, bookmakers from all over the country will put lots of interesting welcome offers on the table, some promising big wins for new players. Discover more details on this here.

William Hill Cheltenham offers: types of promos offered

Every year bookmakers try to get creative with the types of Cheltenham sign up offers and bonuses they produce and it’s a closely guarded secret.

In the past however Hill’s have offered us some cool promos including ‘double your winnings’ on certain races at the festival, ‘we’ll back you a winner’ involving you placing a bet and them putting more money on a race for you and also the chance to bet on other events such as football and receive money to use on festival races.

William Hill Cheltenham free bets

Those depositing into their account or sign up in advance of the Cheltenham Festival can expect to qualify for some free bets at various times during the meeting.

The best example of what Hill’s offered last time around was their ‘we’ll back you a winner’ promo which was quite an innovation and it’s hoped they repeat this.

Placing a qualifying bet on any Cheltenham race during the festival meant the firm would place a bet on your behalf in the Ryanair Chase.  This was completely free and meant you could play in that race risk free or simply enhance your existing bet.

William Hill new customer offers

The standard welcome offer will be in operation for all newbies, there is hopefully to be a special William Hill Cheltenham promotions for new customers during the meeting.

A typical example would be an odds boost or a free bet for new customers signing up during the four-day meeting so be sure to keep an eye on their offers come March.

Cheltenham Festival: other bookies’ promotions

While William Hill Cheltenham offers are among the best on the market, there are always plenty of others offering great deals during the biggest betting meeting of the season.

Sportsbooks have different ways of attracting players during the festival and these can vary from offers wrapped up as free bets, money back, extra places and more. We recommend you to look for the best ones on the market, read its terms and conditions and have fun.

Cheltenham non-runner no bet

This is the standard when you want to place bets on the day and not ante-post. If you bet in advance on a Cheltenham Festival horse and it won’t run on the day of the event, you risk losing your stake. With this offer, however, you can get bigger odds if betting in advance provided that your horse is pulled out of the race, and you get your money back. Remember to opt in for this as it’s not be automatically available.

Cheltenham money back offers

Tantamount to a William Hill Cheltenham free bet, non-runner no bet and other offers will hopefully be in force.  Other offers may include a ‘money back if your horse finishes second’ deal.

If the book has a favourite, you may come across promos that offer you to get your money back in case the horse you’re betting on will finish second to Native Rived, for example. The bet won’t suffer if you win, but in case you end up second and the horse wins, you receive the money back as refund.

Also, the promo might say that if the horse you placed your wager on loses by less than a length, you can get refunded if you are in a close finish.

Cheltenham odds boost

A frequent promo during festival time but one that sometimes comes with a time limit and could be advertised last minute.  A well established William Hill offer these days, the odds boost can mean that a horse which should be 2/1 is boosted to 20/1 for a limited time only.

As well as this, you can claim an odds boost just for yourself when the promo is offered by keying in the relevant code (listed during the promotion on the William Hill site).  Upon entering the code when making your bet, the odds of your selection will be increased for you exclusively.

William Hill’s customer support centre

Feel free to get in touch directly with William Hill’s agents if you have an enquiry about your William Hill Cheltenham offer or other info on bonuses, terms and conditions. They are always happy to help and available 24 hours a day. Here we’ve listed a number of ways to reach out

Head to the customer care section of their website where a list of options is easy to find

Live chat – service that you can use on the website

Twitter – William Hill pioneered the idea of tweeting them to ask for your own bet to be built and on this platform, they are quick to respond to all questions

Free telephone number is displayed on the site

Email: support@williamhill.com

Our rating of William Hill
  • Welcome Offer
  • Special Horse Racing Offers
  • Horse Racing Odds


William Hill’s Cheltenham promotions are just the tip of the iceberg with welcome bonuses and the unique ‘2 Clear’ promo also popular with punters.

Claiming a William Hill Cheltenham offer couldn’t be easier; just head to the ‘promotions’ section of their website, click sign up and enter the appropriate bonus code.  Sign up offers can be used for football meaning there are plenty of opportunities aside from William Hill Cheltenham promotions.

Customers can also take advantage of the welcome offer.  The bonus, for new customers only, involves punters staking a certain amount and receiving bets on the house.  As long as you are following the terms and conditions you can qualify.

William Hill Cheltenham offers can be weird and wonderful, such as the customer placing a bet on any horse at Cheltenham and the firm putting a free bet on the Ryanair Chase for you!  Win bonuses and ‘money back for second place’ offers have also occurred at past meetings.

As always there will be more than one Cheltenham specials offer with odds boosts, non runner no bet and several other promotions bound to be advertised before the festival kicks off in March.

+18 Play Responsibly begambleaware